HAPPY BUSINESS TO YOU
THE FIRST ITALIAN EXHIBITION DEDICATED TO THE CONTRACT, MADE IN ITALY
Unique main protagonist the Contract, with the best Italian producers and selected international buyers in the sector.
The first Italian exhibition entirely dedicated to the furnishing for important projects.
In&Out: from one hand, the space of the event Happy Business To You, with its pavilions, designed with an innovative layout, will be the “official” and institutional area, where companies and buyers will be able to start meeting and confront; on the other hand, the exhibitors’ companies, that during the whole exhibition will become Open Houses: open spaces that the hosts of the Expo will be able to visit, in order to discover where and how the real Made in Italy was born. From interior to outdoor design, from lighting to cladding and doors and windows, from the office to the home automation and domotics: the best excellences, exclusively Made in Italy, will have their space in Happy Business To You.
The best architecture and interior design studios at the global level, the international top contractors will be invited and hosted, particularly the ones from those areas, like China, Middle East, Russia and South America, that have been registering the highest growth levels in the residential building and hospitality fields. Carefully designed in order to offer to visitors and exhibitors a refined and modern environment, the expo will have spaces dedicated to designers and architects, that will be able to present their projects to buyers and suppliers.
Happy Business to You, with its provocative accents on the words business and happiness, wants to be a real unique opportunity for the Italian companies to create a team, going through a path against the crisis, in the name of the ability to create opportunities and of the pride not only of the north-east of Italy, but, for real, of the Made in Italy.
HAPPY BUSINESS TO YOU CONFERENCES
MANY EXCEPTIONAL HOSTS DURING THE WHOLE EXHIBITION DEDICATED TO THE CONTRACT MADE IN ITALY, IN PORDENONE
UP TO FEBRUARY 18, 2012
Happy Business to You exhibition will offer its visitors a rich programme of Meetings and Conferences dedicated to
the main figures in the world of design and contract and some interesting FOCUS dedicated to the countries and international areas like China, Middle East (with particular interest to Qatar and the countries of the Gulf), India and Latin America, that register the highest levels of growth in the residential building and the hospitality.
The appointments that will be held during the 4 days of the Exhibition, where Pordenone will become an international capital of the contract, represent a unique chance to deepen the knowledge of some important persons of the turnkey
design, of the interior design and architecture and favour the dialogue and the confrontation among the other actors of the field. The ARCHITECT KAZUYO SEJIMA has opened the exhibition. She is the director of the last edition of the Biennale Internazionale d’Architettura in Venice, she won in 2010 the famous Pritzker Architecture Prize
and she is the international mind of some of the most innovative architecture works recently realized around the world.
Then SIMONE MICHELI, LUCA SCACCHETTI, ENZO CATELLANI and MARCO PIVA.
on February 17, in the morning, the STUDIO MEMAR will present the intervention of the Quadrante Tessera around the new stadium in Venice and in the afternoon of the same day, KARIM RASHID will explain the design philosophy that originated the products that became a cult.
“For Happy Business To You, we organized a series of meetings and initiatives – says the administrator Alessandro Zanetti – that will be important chances to get to know excellence stories, both Italian and international, and to better understand the development of markets and the future scenarios linked to the contract sector”.
In the section VISITORS of the site http://www.happybusinesstoyou.it/ it is possible to register and enter for free into all the events in the programme.